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The importance of having sales systems and processes with Serge Romano


Seaworld Drive

Seaworld Drive, Main Beach, QLD 4217

Main Beach, QLD, AU, 4217

The importance of having sales systems and processes. “The Sales Playbook” presented by Serge Romano

Scoring a big sale is no easy feat, often relying on a multitude of factors leading towards that final, successful winning deal.

Leading organisations have a not-so-secret weapon in their toolkit instantly setting them apart: a sales playbook.

The sales playbook is a go-to resource for salespeople outlining their roles, responsibilities, methods, tactics and tricks. A well developed and executed playbook empowers them to engage customers at every step of the buying journey and increases the likelihood of them reaching that winning moment.

Effectively, the sales playbook is a vital resource to ensure a seamless onboarding process and facilitate sales efficiencies.

We are delighted to extend you a complimentary invitation to join us to hear first hand how Coraggio can expand and future proof your business, followed by an upfront and personal keynote speaker session with the Director & Head Sales Coach of Leverage Sales Coaching Australia, Serge Romano at our next Gold Coast Advisory Board Day on Thursday, 5 August.

Opened by Coraggio’s CEO, Richard Skarzynski, who will discuss how being part of a Coraggio peer to peer Advisory Board provides a sustainable solution to navigate your business effectively throughout 2021 and beyond.

Serge Romano will provide insights into:

  • Why you need to implement a sales system
  • What are your selling challenging hotspots?
  • The importance of sales management.

About Serge Romano

Director & Head Sales Coach of Leverage Sales Coaching Australia

With more than 30 years’ experience in sales, Serge Romano’s vision is to develop the next generation of exceptional salespeople.

Serge’s sales expertise was honed by many years in the franchise industry. As the part owner of Movieland franchise model which included 135 stores nationally. Serge developed a business model that was successfully implemented by franchises around Australia.

In more recent years, Serge moved into the finance and mortgage broking industries. His roles in franchise and sales management within Mortgage Choice, Rams and The Commonwealth Bank enabled him to lead and shape successful sales teams as a guide, teacher, coach and mentor.

As a sales leadership coach Serge’s expertise assists clients to continuously strive for their best, identifying opportunities to achieve better outcomes, implementing strong staff development practices, performing regular reviews and mentoring strategies to enhance and motivate staff’s performance and output.

About Richard Skarzynski

Chief Executive Officer, Coraggio

Richard is a leader committed to delivering significant value, enabling business owners and entrepreneurs to future proof their business. He has been a Chair of Coraggio for more than six years and the CEO since 2017.

What is Coraggio?

Coraggio brings together Australian private business owners, leaders and entrepreneurs in a secure and confidential boardroom environment to challenge assumptions, discuss new ideas, discover next steps and share concerns with neutral parties committed and accountable to one another.

Coraggio Members gather at their monthly Advisory Board and collectively with their fellow group of peer members from diverse industry sectors, work with their Chair, a lawyer and an accountant to tangibly drive business success.

Pre meeting requirements

Seating is limited to this complimentary session, aimed specifically at established business owners and entrepreneurs. Following your registration, you will be contacted by Jade Howcroft from Coraggio’s Advisory Team.

Who should attend?

  • Businesses turning over a minimum of $500K
  • Established business owners, business leaders and entrepreneurs
  • Businesses seeking to scale or sell.

To find out more about this event and the eligibility criteria please contact Jade Howcroft on 0409 690 434 or email jade@coraggio.com.au


Date: Thursday 5 August 2021

Venue: Seaworld Drive, Main Beach, QLD 4217

Arrive: 9:00AM (9:30AM start) to 12:30PM

Morning tea will be served at 11:00AM.

Food and beverages are individually packaged according to the guidelines and physical distancing measures as per Government regulations.