Francesca Webster

Founder and CEO of Brazilian Beauty

Lessons in entrepreneurship

Since founding Brazilian Beauty in 2004, Francesca Webster has gained significant insights leading to success in numerous highly competitive industries including the beauty industry, the franchise sector and the digital marketing space.

Brazilian Beauty has grown to 21 salons peppered throughout SE Queensland and expanding into the southern states, culminating in a turnover in excess of $16 million whilst generating 200 jobs, largely for young, enthusiastic, independent women.

Some of Francesca’s accolades include winner of the Lord Mayors Business Award for Small Business Growth in 2014, Sixteenth in BRW’s Fast Franchise list in 2011, QLD Woman In Franchising 2011 & in 2016, Ernst & Young Entrepreneur Finalist 2012, Brisbane Business News Young Entrepreneur Finalist 2012 and Telstra Business Women’s Award Finalist 2014.

Key takeaways

  1. Lessons in entrepreneurship
  2. Insights into running a franchise
  3. Growing both a bricks and mortar and an online business
  4. Managing the highs and lows through COVID-19