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How Coraggio's guidance, helped this customer relationship management company to take a holistic business approach

At FullCRM, we are passionate about assisting Australian companies achieve success by leveraging the Salesforce platform to align technology with their people, processes and data.

FullCRM’s culture is centered around staff feeling valued and empowered to make decisions. As a service company, our team of dedicated experts are intrinsic to helping our customers acquire success. We nurture our employee’s technical and soft skill education enabling them to succeed and thrive. We advocate a  work life balance for our teams.

In our six years of experience delivering Salesforce solutions, we recognise that industry knowledge combined with technical ability is key to delivering first-class results.

FullCRM’s expertise include the following verticals:

  • Manufacturing & Distribution
  • Consumer Goods
  • Transport & Logistics

Our practice strives towards continuous improvement to ensure successful client delivery. We work cohesively with our customers to determine what success looks like and the best approach forward. We pride ourselves on implementing a system ensuring Salesforce is embedded into our client’s business delivering real value.

Reasons for choosing Coraggio

After 5 years of being in business, Peter and I were proud of our achievements however unsure how to take that next leap.  We are great operators and have built a great team from the ground up, but now it was time to think more strategically about the future growth of the business.  As they say, we needed to start working on the business as well as in the business.

In our job, we meet business leaders who are on a growth trajectory as they are transitioning onto the Salesforce platform to manage and nurture that growth.  I was lunching with one such customer and seeking advice. He said that joining Coraggio had been a game changer for his company. I contacted Coraggio, met the team and really liked the business model for helping businesses. We signed up a week later.

How we use Coraggio

Coraggio keeps us accountable and makes us take the time to work on the business, ensuring we are accountable to ourselves and our board, regularly monitoring company metrics presentations and 3 year plan.

The verdict

5 reasons why I love Coraggio:

  • Strategy
  • Accountability
  • Advice
  • Sounding board
  • Education


Company size
<20 Employees

Sydney and Melbourne

Key outcomes

  • Inspiration
  • Thinking outside the box
  • Growth whilst maintaining strong EBIT
  • Being challenged
  • Playing the game rather than the game playing you

Helen Peterson 
Co Founder & Managing Director

Peter Breusch
Co Founder & Sales Director

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